Northwest Horticulture announced several staffing promotions and the hiring of a new team member to support the recently announced expansion efforts in its Etera Sales Division.
Peggy Shaw, most recently Etera Division Sales Director with 7 1/2 years at the company, has been promoted to Director of Sales and Marketing for all divisions of Northwest Horticulture. In addition to the expanding Etera division, Peggy’s responsibilities will encompass the Grower and Retail Sales Divisions.
The position of Etera Division National Sales Manager has been filled by Michael Wisshack, former Western Regional Sales Manager in its Grower Division. Michael’s past production and sales experience will provide a strong foundation as he leads the recently announced expansion efforts for this division.
Blair Hoey moves from his current role as Director of Sales and has accepted the position of Director of Horticulture Production, where he will utilize his extensive horticulture background to create one of the best growing teams in the country.
Tammi Westlake joins the company as Greenhouse Manager of the Mabton, WA facility. Tammi comes with over ten years of experience in the horticulture production field, along with a background in mergers and acquisitions and team building. Her most recent employer was Glover Perennials, located in New York State.