Philips Horticulture LED Solutions has announced the addition of Greg Lonergan as Key Account Manager-Floriculture and Barbara Perzanowski as Marketing Communications Specialist.

Greg Lonergan, a certified horticulturalist, previously worked as Technical Sales Agronomist for ICL Specialty Fertilizers and as Territory Manager for The Scotts – Miracle Grow Company. He also served as Regional Extension Specialist to the Turf and Ornamentals and Specialty Agriculture Industries with Virginia Tech for more than 10 years. Lonergan owned and operated Environmental Expressions, Inc., a wholesale and retail greenhouse/nursery operation for more than 20 years. He received a B.S. in Horticulture from Virginia Tech and possesses a Certified Crop Advisor certification from American Society of Agronomy and a Nutrient Management Planner license. Lonergan, in partnership with Philips team of Plant Specialists and Application Engineers, will focus on bringing LED solutions to the floriculture segment.

Barbara Perzanowski joins the North America Horticulture LED team as Marketing Communications Specialist. She brings to Philips more than 18 years of marketing experience including 11 years with Smithers-Oasis in Kent, Ohio, the manufacturer of OASIS brand grower and floral products. Perzanowski will be responsible for localizing Philips LED global marketing plans and programs for the North America horticulture market.

“We’ve assembled a solid team of knowledgeable and experienced individuals that enable Philips Horticulture to be more responsive to customer’s needs, and further develop the Philips leadership position as a partner for innovative LED solutions in the U.S. and Canada,” said Ron DeKok, Philips Horticulture LED Business Development Director.